"Remember to RHEcycle"

Abstract/Description: Image shows a horse wearing a hat with a recycling symbol and knapsack standing next to a recycling bin filled with bottles, newspapers and other waste. The bin is inscribed with the phrase “Remember to RHEcycle.” Visible in the knapsack is a Pepsi can, bottle and roll of documents. In the 1990s, a voluntary recycling program was launched by the City of Rolling Hills Estates (RHE) with Browning-Ferris Industries, the City's trash hauler. A logo featuring a horse wearing a hat was created to promote the program. To encourage participation, a competition was held within the local schools to name the horse in the logo. "RHEpete" was selected as the winning entry.
Subject(s): Rolling Hills Estates (Calif.)
Palos Verdes Peninsula (Calif.)
1961-1970 (circa)
Horses
BFI Waste Systems
Recycling (Waste)
Date Created: undated
Title: "Remember to RHEcycle".
Name(s): Fairchild, David, Photographer
City of Rolling Hills Estates, Contributor
Type of Resource: still image
Date Created: undated
Extent: photographic print (b/w); 8 x 10 in
Abstract/Description: Image shows a horse wearing a hat with a recycling symbol and knapsack standing next to a recycling bin filled with bottles, newspapers and other waste. The bin is inscribed with the phrase “Remember to RHEcycle.” Visible in the knapsack is a Pepsi can, bottle and roll of documents. In the 1990s, a voluntary recycling program was launched by the City of Rolling Hills Estates (RHE) with Browning-Ferris Industries, the City's trash hauler. A logo featuring a horse wearing a hat was created to promote the program. To encourage participation, a competition was held within the local schools to name the horse in the logo. "RHEpete" was selected as the winning entry.
Identifier(s): 000040287 (Bar Code)
Note(s):

Library has digital image only, courtesy of the City of Rolling Hills Estates. Original image in Rolling Hills Estates Photo Collection, Folder: BFI.
Subject(s): Rolling Hills Estates (Calif.)
Palos Verdes Peninsula (Calif.)
1961-1970 (circa)
Horses
BFI Waste Systems
Recycling (Waste)
Held by: Palos Verdes Library District
Location: Local History Center
Restrictions on Access: Electronically digitized by the Palos Verdes Library District. Copyright status must be investigated before publishing or commercial use. To obtain permission and images for publication purposes please contact the Palos Verdes Library District.
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